Here are a few steps to guide you in choosing the right shade:

1. **Consider Your Skin Tone**: People typically have warm, cool, or neutral skin tones. If you're unsure of your skin tone, examine the veins on the inside of your wrist. Blue veins usually indicate a cool skin tone, while green veins suggest a warm skin tone. A neutral skin tone is a combination of both.

2. **Choose a Shade that Matches Your Skin Tone**: If you have a warm skin tone, opt for shades with warm or golden undertones, like oranges, reds, or corals. For example, you can choose shades like "No Makeup Makeup," "Sugar Free," "But Cute," or "Dandy Lady." If you have a cool skin tone, go for shades with blue or purple undertones, such as berry shades or cool pinks. You can consider shades like "Poppy Field," "Terra Rossa," or "Cherry It's Too Late." If you have a neutral skin tone, you can pull off almost any shade. "Dune Shimmer" and "Fantin Latour" work well for all skin tones.

3. **Consider the Occasion and Personal Style**: Think about where you plan to wear the matte liquid lipstick. For everyday wear, you might prefer something neutral and natural. For special occasions, you can opt for more dramatic shades. Also, consider your personal style. If you love a classic look, reds and nude shades are always a good choice. If you enjoy experimenting, try brighter or darker shades.

4. **Take Your Lip Color into Account**: The natural color of your lips can also affect how a matte liquid lipstick looks. If your lips are naturally dark, lipstick shades may appear differently on you compared to someone with lighter lips. If you want to pick the perfect shade, try it on your lips or look for reviews and photos of others with lips similar to yours.

5. **Longevity Tip**: If you want your matte liquid lipstick to last longer, consider using a lip liner to define the edges and prevent smudging. Frankly Good lipsticks are long-lasting, do not feather, and are gentle on the lips.

6. **Follow Fashion and Beauty Blogs and Social Media**: Keep an eye on fashion and beauty blogs and social media for inspiration and tips from experts and makeup enthusiasts.

Making a smart choice of matte liquid lipstick shade can create a beautiful
look and boost your confidence. By following these guidelines and experimenting with different shades, you're sure to find the perfect shade for
you!

Additionally, remember that olive oil in our matte liquid lipsticks has many benefits for the skin and can be useful in the lipstick formula. Here are a few ways in which olive oil can contribute to the health and appearance of your lips:

1. **Hydration and Softening**: It is rich in fatty acids and vitamins E and K, which help hydrate the lips and make them softer. Regular application can reduce dryness and flakiness, leaving your lips smooth.

2. **Antioxidant Protection**: The vitamin E in olive oil acts as an antioxidant, protecting the lips from free radical damage. This can help maintain a youthful appearance.

3. **Anti-Inflammatory Action**: Olive oil has anti-inflammatory properties that can help reduce inflammation and irritation on the lips, especially if the lips are irritated or chapped.

4. **Natural Hydration Barrier**: Olive oil forms a natural barrier on the lip's surface, helping to retain moisture. This is particularly useful in dry and cold conditions.

5. **Supports Skin Regeneration**: It promotes skin cell regeneration, which can speed up the healing of minor injuries or cracks on the lips.

6. **Natural Hue and Shine**: Olive oil can add a subtle shine to your lipstick, which is especially appealing in natural or nude shades. It can also help evenly distribute pigment and set the lipstick.

7. **Chemical-Free**: By using olive oil in your lipsticks, you can avoid some chemicals commonly found in many products. This is especially important if you prefer natural products.